Consumer experience
Connect how people discover, choose, and remember with systems that deliver.
Experience + Strategy · A human foundation
Experience shapes
the strategy.
Restaurants, nightlife, hotels, and roles in safety standards and workplace policy taught him how systems shape human experience.
Discuss strategy or a project ↗Drake Wilkins Jr. is a strategist, consultant, developer, and ecosystem builder. Grounded in hospitality, he turns insights on human behavior into products, experiences, and business opportunities.
How that experience translates
People. Decisions.
What gets built.
Hospitality is the foundation. The practice extends to consumer experience, organizational strategy, and product development.
Organizational strategy
Clarify problems, workflows, and responsibilities. Give teams an actionable direction.
Creative development
Turn ideas into concepts, interfaces, operating models, and prototypes.
20+Years in hospitality
38Largest team led
80+Small businesses supported through coaching, resources + funding
3Hospitality sectors
A whole-house perspective
Every position
taught something.
Fine dining and neighborhood service. Guest experience and kitchen execution. Training, systems, ownership, and the calm required when service is anything but.
Health, Safety, + HR Policy Assessor
PricewaterhouseCoopers (PwC)
Details
Regional assessment for McDonald’s Corporation
Assessed McDonald’s franchise locations for PwC across Michigan, Ohio, Illinois, and Indiana. Reviewed operations, HR policies, harassment and injury prevention, health and safety compliance, and anonymous employee feedback with owners and managers.
- Reviewed local and state documentation monthly.
- Led leadership meetings and individual employee interviews.
- Evaluated food preparation areas, break rooms, employee handbooks, and required signage.
- Scored visits and compiled reports for PwC.
Private Dining Chef
Gibsons Restaurant Group · Chicago
Culinary Production
Kindling · Chicago
Chef | Garde Manger
Continental Dining Services · Michigan
Sous Chef
Infinity + Ovation Yacht Charters · Michigan
Director of Food & Beverage
The Catalina · Miami Beach
Line Cook / Prep Cook
NOBU · Prime 112 · Nikki Beach
VIP Host
The Setai · Shore Club / Skybar · Miami Beach
Founder / Operator
Champs Delicatessen + Grocery · Freda’s in the Market
Food is the product.
Hospitality is the memory.
Operations make both repeatable.
Private dining + consulting
Good hospitality starts with people.
Private dinners, celebrations, brand gatherings, and practical advice for growing businesses.
Menus, brands, websites, and operations shaped around your guests and goals.
Resume + Portfolio
The work,
in practice.
From the kitchen to the table.
